Andorra is well on its way to becoming a benchmark for mountain sports innovation thanks to the agreement signed with technology company Global Sports Innovation Center powered by Microsoft (GSIC). The GSIC focuses on providing coverage and helping companies in the world of sport to promote their projects globally and create tech-based business opportunities.
This new agreement will allow Andorra to attract international companies and startups that are interested in developing tech projects in the snow, mountain and cycling sports sectors.
An agreement designed to attract and create new companies in Andorra
This agreement was signed with the aim of creating synergies between national and international companies within the country. It should act as a catalyst for innovative projects that improve the quality of services within the mountain sports and cycling industries, facilitating the digital transformation of ski resorts, cycle routes and mountain areas.
Among the proposed events, a particular highlight is an annual international competition where startups will present innovative projects aimed at snow sports, mountain sports and cycling. Investor and innovation days have also been scheduled where we expect funding agreements to be reached. Finally, a mentoring programme will be launched where startups can benefit from mentoring sessions with GSIC personnel. As an additional benefit, Andorran content will be displayed in the exhibition area at the GSIC headquarters in Madrid.
Diversifying the Andorran economy
One of the most important objectives of the Andorran government’s Horitzó 23 economic plan is diversifying the national economy through new technologies. This firm commitment aims to ensure the principality does not solely depend on traditional tourism by allowing it to open up to new market types and attract new companies linked to this type of industry.
As you can see, there are new opportunities for tech startups looking to provide solutions in the mountain and snow sports sector. Are you one of them? At Advantia, we can help you launch your company in Andorra!